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Twitter Marketing Services
What are you doing? With this simple question, Twitter has evolved from a small micro-blog website used to update friends and family on your life to an Internet marketing phenomenon. Today, companies and organizations promote and distribute info about their business. News organizations use Twitter to post headlines, and users post opinions about trending topics in news and messages have the opportunity to go viral in a matter of minutes. Twitter has become so powerful and influential advertisers have taken notice, and now paid models are available options.
Why Use Twitter?
In Twitter, users only have 140 characters to get their messages across (including spaces). More than 1.2 billion people access Twitter via computer, and 3 billion use cell phones to access their accounts, creating the possibility for Twitter to reach 300 percent more people than traditional Internet marketing.
Taking one step further, businesses have the opportunity to search for topics related to their industries and direct their messages toward potential visitors. Twitter allows travel agencies, for example, to post up-to-the-minute updates on booking deals, weather in certain locations, new exciting destinations to visit and much more.
Most importantly, Twitter is a great resource to post links back to your main site, or your site’s blog articles. By spreading your link across various social networks, your arms are constantly outstretched to draw your customers to you. Because of Twitter’s 140-character limit, it is a great source of conversation between individuals and makes sure that messages are focused around a specific topic.
How We Use Twitter
Spider Writers will use Twitter’s capabilities to promote your business by:
- Assuming the responsibility of your preexisting account (or create a new one) and keep it active
- Creating a personalized background on Twitter to set it apart from other Twitter pages. We will use the same logo and color scheme as on your Web site to keep your company’s brand consistent. Also, we will include contact information as well as a link to your company’s Web site on your Twitter page
- Searching hashtags about key trends and destinations in your industry to keep your tweets relevant and informative for all of your followers
- Tweeting about all new information about your business.
- Following every follower you obtain, as well as follow other people in the industry to keep you actively social across a variety of people, providing insight on your prospective customers
- Promote your Twitter account on our Twitter accounts (@SpiderWriters, @CinivaSystems) and encourage our followers to follow you, reaching a larger audience
- Responding to all direct messages you will get from users wanting to contact you personally
- Checking all mentions of your account and respond conversationally to each user
- Posting blog links on tweets to direct traffic back to your original site. We can also keep track of the number of hits each link gets to aggregate data and learn the peak times to post Twitter updates.
- Include a “follow me” icon for you to post on your Web page to invite your customers to view your Twitter account. Extending your reach to your clients is extending your brand.
