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Claim Your Name, Even If You Never Plan to Use It

January 29, 2010 Industry News View Comments

Given your online visibility, is it important to register your name as a domain, even if you have no use for it in business? It is definitely recommended. You can register the URL without feeling obligated to apply it to a site.

The Impact of Viral Facebooking: What We Can Learn From Bra Colors

January 11, 2010 Industry News View Comments

brasPerhaps, if you checked the statuses of Facebook friends over the weekend, you saw them, too. Multitudes of women, posting a single color beside their avatars. Black, white, peach, red, lavender, pink…every color of the rainbow. It seemed some female… Read the rest

Social Media Backlash Shouldn’t Prevent You From Profile Upkeep

In an age where wives are finding out via Facebook that their husbands are leaving them, a business owner might take pause when considering a social media marketing strategy. It seems lately Twitter, too, is used more as a harbinger for bad news and celebrity gossip (just plug in a search for Tiger Woods and sit back for the fireworks), and one wouldn’t be surprised to guess if a business owner wants to curb social online interaction in favor of less sensationalized promotion. Is that a wise move, however?

Phone Apps Help Tourism Businesses Keep Travelers Informed

December 28, 2009 Industry News View Comments

These days, if somebody is in a strange city and looking for a place to eat, he may pull out his smart phone and call up an application like the one for Yelp to track down a specific

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Taking Advantage of Twitter’s New Retweet Feature

December 10, 2009 Industry News, Twitter View Comments

While browsing through a Twitter feed, I caught sight of a mini conversation between two people trying to figure out how people they do not follow ended up in their feeds. For the time being, this is only a phenomenon… Read the rest

Social Media Helps Non-Profits Take Advantage of the Giving Season

December 2, 2009 Industry News View Comments

While the holiday shopping season may emphasize the need to gift friends and loved ones with expensive gadgets and games, there always remains that part of the population who enjoys giving for the purpose of truly giving to the community. Donations to non-profits and charities – whether made in honor of a friend or as a supportive thank-you – are naturally sought at this time of year, with organizations offering various incentives in exchange for funds. Any non-profit not already soliciting donations via social media, however, is missing out on a great opportunity to raise funds and awareness for its cause.

Holiday Shopping with Social Media

With the tenuous economy plaguing consumers this holiday season, retailers have prepared for a likely decline in sales in the coming month, as opposed to last year. While households may not burst through the roof with expensive gadgets and large… Read the rest

Lessons Learned at Internet Summit – Blogging is NOT Dead

With this year’s Internet Summit 2009 and the promising list of guest speakers and panelists, we couldn’t say no to attending. With Raleigh, NC just under four hours away, we decided a quick overnight trip might just be… Read the rest

UK adult social networkers nearly double

October 15, 2009 Industry News View Comments

The number of British adults signing up to social networking sites such as Facebook and MySpace has almost doubled in the last two years, according to new research from the country’s communications watchdog.

Ofcom said its research reveals thatRead the rest

Brand Yourself on Every Social Network (Even if You Don’t Want To)

The excuses, of course, come plentiful. You don’t have time to “tweet” or update Facebook. You aren’t convinced your private information won’t be compromised or phished. You get enough spam as it is through your regular Web site, so why… Read the rest

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