Twitter: Whom to Follow, How Many to Follow, Why Follow?

You may see the tiny buttons bearing images of chubby blue birds. Follow me on Twitter, everybody implores. Receive multiple updates a day from favorite sites and bloggers in 140-character (or shorter) increments, maybe check out a link or two to a viral video or breaking news. These days just about everybody is using Twitter to relay information for one purpose or another – celebrities, news and media, and even the Oval Office. With so many options on this social network, not to mention the activity you contribute, you may wonder exactly who is worth following, and why.

Lessons Learned from Twitter

Working as a search engine optimization agent for the last ten years, I have seen priorities shifting from maintaining attractive META tags on a site to neglecting a static site altogether for social media. As people toward more toward Facebook and Twitter to rely information, so it becomes the task of the SEO specialist to adapt to change and become an expert at the next hot thing. Now, with every SEO client we obtain a Twitter account is created in order to keep followers on the pulse of company happenings, sales, and other news.

E-mail Writing and Social Media: The Missing Link

E-mailing is one of the single-most important forms of communication between businesses and their clients today. Whether you need to quickly correspond in a short, informal way or if you desire a large space to sort out your thoughts –… Read the rest

Social Media: How Much is Too Much?

The latest trend seems to be making sure you have a presence on many social media Web sites. Web 2.0 elements can put businesses in the driver’s seat, making it easier than ever to communicate with customers and get connected… Read the rest

Blog Writing Proves Necessary For Any Business

There seems to be many rules about Web site maintenance these days. Twitter this, SEO that — sometimes it’s hard to keep up. Of all of the rules of thumb to obey, one rule stands out above the others: your… Read the rest

Using Social Bookmarking For Your Business: Reddit

What is it?

Reddit falls into the bookmarking category of social media. It’s a simple concept allowing users to provide content and vote on what they see. The more “good” votes they receive, the more likely the sites are… Read the rest

Using Social Bookmarking for Your Business: Kirtsy

What is it?

Kirtsy is a social bookmarking site that allows users to bookmark articles on sites they think are the most interesting, then put them in a popularity contest against each other. On Kirtsy, articles are categorized into articles… Read the rest