Five Things You Didn't Realize You Could Do on Facebook

As with other social networks that appear to maintain rigid design structures, Facebook does allow you to get away with the occasional trick to help make your profile or fan page stand out among the rest. If you plan to rely on Facebook for the bulk of your social marketing, you especially want to pay attention to different ways to optimize that space. You may already know about custom tabs (and if you don’t, we’ll cover that soon enough) and manipulating the Boxes tabs to arrange information the way you want, but there is so much more you can do to turn a simple wall thread into a genuine hub for your customers and soon-to-be customers that will keep them coming back to interact.