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Practicing what we preach
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- Many of these suggestions are common sense, but it's important to be interesting an engaging with your social media. http://t.co/Y6U97LkW More »
- Most people consider McDonald's recent Twitter campaign a failure, but the true failure in any marketing ploy... http://t.co/M0MoO9IE More »
- Did the #McDStories campaign really backfire? People are talking about McDonald's. A failed campaign is usually one where nobody talks. More »
Social Media Backlash Shouldn't Prevent You From Profile Upkeep
In an age where wives are finding out via Facebook that their husbands are leaving them, a business owner might take pause when considering a social media marketing strategy. It seems lately Twitter, too, is used more as a harbinger for bad news and celebrity gossip (just plug in a search for Tiger Woods and sit back for the fireworks), and one wouldn’t be surprised to guess if a business owner wants to curb social online interaction in favor of less sensationalized promotion. Is that a wise move, however?
